About us
Find the perfect bicycle for you.
Explore our wide range of bicycles and accessories, designed to meet all your cycling needs. From road bikes to mountain bikes, we have it all!
Start with the customer – find out what they need and provide them with the best cycling experience.
About our store
Explore our wide range of bicycles and accessories, designed to meet all your cycling needs. From road bikes to mountain bikes, we have it all!
Start with the customer – find out what they need and provide them with the best cycling experience.
Life is like riding a bicycle. To keep your balance, you must keep moving.
Tony Fred, CEO of the Bicycle Store
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of the bicycles, marketing, and customer experience strategies.
Mich Stark, COO of the Bicycle Store
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the cycling industry, Mich has helped the company to get where it is today. Mich is among the best minds in the cycling business.
Aline Turner, CTO of the Bicycle Store
Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house mechanics and looks after the community of thousands of cyclists.
Iris Joe, CFO of the Bicycle Store
Iris, with her international experience, helps us easily understand the numbers and improves them. She is determined to drive success and delivers her professional acumen to bring the company to the next level in the cycling industry.